Making a film is a creative exploit, but just like any other business, the aim is also to make money.
The Business of Film has been created by The Open University, in association with Pinewood Studios – the leading provider of studio services to the global screen-based industries. The studios are where Star Wars: Episode VII – The Force Awakens and the 24th James Bond film Spectre were recently filmed.
Using the value chain concept and important independent film case studies, the course provides a practical and in-depth exploration of the key business decisions.
Why do films fail? Why are intellectual property and copyright important? Why do films get public funding? What is the relationship between marketing, box office returns, and overall film success?
As well as providing step-by-step guidance on the main processes, this course will also discuss these fascinating questions.
Join us to gain an understanding of the questions you should be asking and the relationships you need to build to ensure the smooth running of your production.
The course will go live on 5 October 2015 to coincide with the 59th BFI London Film Festival.
What will you achieve?
By the end of the course, you'll be able to...
- Demonstrate and understand the contribution of film to the economy and how this business model is changing in the digital era.
- Apply and understand the processes in selecting and selling a film idea within the changing concept of ownership in a digital world.
- Apply and understand the impact emerging versus traditional platforms has on the distribution and marketing of the film.
- Demonstrate an understanding how films are financed and the opportunities emerging investment platforms has on film finance.
- Assess and understand the function and components of filmmaking.
- Identify and understand the impact of future trends and change in the film industry and its stakeholders.
Who is the course for?
This course is aimed at those who already have a basic understanding of film production.
This school offers programs in:
Last updated February 17, 2018