Online Master's Degree in Marketing and Communication

Top Online Master's Degrees in Marketing and Communication 2017

Marketing and Communication
Online Master in Marketing and Communication
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MA In Online Marketing And E-commerce

OBS Business School
Online Full time Part time 12  May 2017 Spain Barcelona + 1 more

Despite the global economic crisis environment, the digital market evolves year after year, becoming one of the main engines of growth. The speed at which new technologies are adapted has no historical comparison. While radio took thirty and eight years getting an audience of fifty million people and thirteen TV, Internet he succeeded in so ... [+]

Top Online Masters in Marketing and Communication. Masters in Online Marketing and E-Commerce Despite the global economic crisis environment, the digital market evolves year after year, becoming one of the main engines of growth. The speed at which new technologies are adapted has no historical comparison. While radio took thirty and eight years getting an audience of fifty million people and thirteen TV, Internet did it in just four years. And the new media have catalyzed the emergence of innovative business models and organizations that, in few years, have emerged as leaders in their respective sectors. This is a new digital revolution. But, why the Internet is such a radical change in the way we communicate and do business? List made arguments about the importance of the digital economy in today's society we could make a long list, but there are some factors that distinguish substantially: Interactivity and connectivity without limits. We are witnessing the emergence of new mass media that enables multidirectional communication very efficiently, in real time and without geographical barriers. The versatility. Internet really is nothing more than a communication protocol, allowing multiple devices to be supported by TV, mobile phone, smartphones, tablets, appliances, of course, the computer. There is a disconnect between hardware and content so that users want to access their information from any device. Quite a challenge. Measurement results. Unlike other media, the Internet allows to measure with accuracy the results of any campaign or action we take, across multiple metrics aimed at measuring, control and monetize our goals. And all in real time. Transactional and accessibility. For the first time in history we can complete the transaction within the media: It's what we call e-commerce. Looking, you choose, pay, you go. All this in no more than three clicks. Last but not least, the Internet represents a break with traditional distribution models. Internet allows complete disintermediation the distribution chain (and thus costs), so that the customer contact - company becomes 100% direct. And in this digital world, the e-commerce sector is expanding. Is a new communication channel sales and growing thanks to increased access to the Internet, mobile devices, and new patterns of demand. In recent years new projects have appeared in the world of e-commerce in most economic sectors in a few years have become leaders in their sectors. The emergence of new competitors has forced traditional retail companies to have a presence in the digital world. New paradigms are needed to succeed in these sectors. And to succeed professionally in this sector, it is necessary to acquire a range of skills and abilities to conceptualize, implement and manage an e-commerce based business. With the Master of Marketing and Electronic Commerce Online you will get the necessary training to boost your career in this area by becoming an expert in online marketing. Career prospects Some of the job opportunities to which they can choose, having completed postgraduate studies in Online Marketing and Electronic Commerce OBS-UB are: Interactive agency. Venture capital funds (venture capital) E-commerce channel manager SEO Consultant, SEM Product Manager Online Marketing Manager Commercial Digital Marketing Drive eCommerce project Communication Agencies Digital Project Management Online Sales Manager Projects E-commerce consultant Objectives of the Master in Online Marketing and E-Commerce What goals are going to get? Capacity for analysis and synthesis. Ability to search, analyze and interpret data into relevant information for decision making. Critical thinking. Teamwork. Focus on problem solving. Action orientation. Knowing how to structure a business model around e-commerce. Know in depth the main techniques and channels of recruitment, attraction and retention of members. Understand the new paradigm of digital communication. Know and internalize the most relevant aspects (on site and off site) on the design of transactional websites. The different models of possible monetization. The design and management of internal operations. Understand and assimilate the flow conversion The professional and personal skills characteristic of an entrepreneur. Curriculum Online Master in Marketing and E-Commerce The structure, duration and content of the Master in Digital Marketing and E-Commerce allows you to ensure the achievement of the objectives. A modular, linear and sequential structure structured around your experience. The program is divided into ten modules transverse end project that includes a role playing activity. Requirements Masters in Online Marketing and E-Commerce The fundamental goal of our admissions process is to ensure the suitability of candidates. All participants must get the most out of this learning experience, through a context in which it is possible to develop a long-term relationship with classmates, teachers and alumni. These are the stages of the admission process: 1. Prerequisites for admission in February. Admission 3. Personal Interview 4. Cover letter in May. 6 Assessment Admissions Committee. Matriculation Master Degree in Online Marketing and E-Commerce People who pass the evaluation of the program and meet the academic requirements established by the UB, will be awarded the UB (University of Barcelona). In addition, all persons who pass the assessment will receive the degree of EAE Business School. To obtain the degree of UB is necessary to have University Degree (Engineering Degree or Diploma). Failure to have a University Degree, once passed the different assessments, a diploma of university extension of UB is obtained. Financial Aid Online Master in Marketing and E-Commerce OBS offers candidates the scholarship program to promote continuing education for professionals, entrepreneurs and managers. To apply for one of these grants, which fund part of the program, candidates must be admitted to the program and meet the specified requirements. The Admissions and Scholarship Committee will assess the adequacy of the profile and the career of the candidates, the reasons given in the letter of scholarship application and the candidate's professional and academic recommendations. [-]

Masters In Advertising Design And Innovation In Brand Communication

Escuela Superior de Diseño de Barcelona
Online Full time 12  November 2017 Spain Barcelona

With this program you'll be a communicator with an open and creative mind, and get a view of the cross-sectional design. [+]

Society as we knew a few years ago no longer exists. The influence of technological progress is so great that no one dares to make long-term predictions about where we are headed. Any race, especially those related to communication and branding requires a constant questioning of its own parameters and rationale. What it was 10 years ago, it is history. What matters is how we adapt our way of working to the constant digital and social progress. Communicators today must understand the deep relationship between technology, personal values ​​and human relations to apply to branding. Otherwise, they will not get generate relevant messages for brands and products. This reflection is born this Masters in Advertising Design and Innovation in brand communication. And also the fact that, fortunately, always a known starting point will be necessary: ​​Creativity. An idea, a story to tell, an App that connects with people, a tweet to mobilize thousands of people. In short, creativity, in its broadest definition, it becomes more than ever the benchmark for any communicator. At the starting point and also the very purpose of brand management. Today communicators must be genuine knowledge sponges. Only becoming aware of the way in which people interact and express decided may arise thoughts, suggestions, ideas, products or relevant actions. It is no longer enough to persuade. Now we have to move. Advertising, like other disciplines of commercial communication, must step forward and evolve at least at the same speed as society. And in this Master we propose to train professionals and prepare them to take charge of this new and exciting environment. GOALS The main objectives of this program are: Living with vertigo. The feeling that you can not control everything has been put in place to stay. Long gone are the campaigns that did not take into account the social component and adapting them in real time depending on consumer reactions. This feeling must be understood and accept it as another parameter. To train professionals with an open and creative mind. To value creativity. Claim it as a lifestyle, a way of thinking, rather than as a tool that can help us to get notoriety at a particular time. Zoom and publicize the latest trends in social behavior. Only deep knowledge of the social and individual behavior, will a take valid decisions. Family structures, consumption patterns, new priorities and needs, more than ever ... are the starting points for marks. Addressing the different types of consumers from an emotional and technologically. A much more humane and sensitive to purchasing motivations and behaviors new perspective. Exercising the ability to generate relevant content through many proposed and supervised by top-level professionals practical exercises. Offer designers and communication professionals a vision of the cross-sectional design. Digital media and physical media to be found in the design and creativity coherence and continuity of messages. Give students a sufficiently broad of new technologies and emerging knowledge, and how they affect the relationship between people and brands. Acquiring the ability to find points of contact that can connect consumers and brands / products. Learning to tell stories around brands that generate sustainable, relevant and return emotional ties. Analyze the role of brands in society from the point of view of the consumer. What is expected of brands and what they have to offer in exchange for a commercial transaction. Understand the purpose of the different social networks and their specific function as a vehicle to convey emotionality and share information. Knowing how to drive the speech of the same brand leveraging the characteristics of each Technical Characteristics. CURRICULUM The Masters in Advertising Design and Innovation in Communication Trademark structure from the following subject areas are integrated into a cross-project developed over 10 subjects: Keep Calm and Be Creative Creativity is not a tool, but a way of understanding the world. Only minds more creative they develop new solutions to recurrent problems arise. This module not only understand the mechanisms of a creative mind, but also the way to bring to the forefront of our lives. We allow addressing creativity from a broader perspective to then implement it in the field of communication, through case studies and exercises. Target: An approach from the excitement and technology How is a housewife in 2015? What about a single? And a teenager? Understanding what motivates them, how they have been immersed in the digital world and how they communicate and interact, they are aspects that this module brings to the table. This course will delve into more consumer groups used in marketing, usually grouped by age and socio-economic level from a perspective that combine the emotional and psychological part with the way we use technology throughout the day looking for solutions. Soul Brands: Brands with soul Already far behind the time when brands launched unidirectionally messages. Today there is no brand that does not have the ultimate purpose of establishing a lasting relationship with its customers from a very human perspective. Contribute something to society, become one more in conversations around issues of concern or illusions that move. A social role that can not be fictitious or to the gallery. Brands must learn to perspire that reality and honesty to connect permanently. Storytelling & Branded Content Why are brands that have nothing to say? Who cares if a factory was opened in 1952? What are some brands crawling on Facebook as late forties in nightclubs? Why a brand of shampoo want me happy Monday? Brands and products must find its own rationale, why they are in this world, beyond selling cookies or sneakers. This module will give the keys to finding the connection points between a brand and a specific audience and make their own history involving the consumer. Technology Never before has technology had gotten much influence in our lives. Recent advances in neuromarketing, the Internet of things, 3D printing, augmented reality, artificial intelligence, Big Data ... All he does move society from a technological point of view is likely to become a new way to interact with the consumer. This module will review all the technology is exploding right now and presumably will have an important role in the coming years. This is not to become technology experts, but know their potential from the perspective of brands. Social Trends How to buy, things we eat, where we find the couple, the management of our time, the way we move, the relationship with our environment ... everything is changing. This module will discover a reality composed of many small changes as well as delve into the reasons is at the bottom of all these changes move. Design Transversal You might think that a good designer or communicator must be able to synthesize a design or an idea of ​​the scale that is needed at any time, either half page vertical or App, through a TV spot or sweatshirt. This module wants to go a little further. It aims to deepen the visual dimension of the brands to be able to understand how to build brand image through it. How to synthesize the values ​​and purposes of the mark, far beyond the logo or corporate identity. Social media This module explores the role of brands in social networks. And in the role of social networks in the lives of consumers. Each social network has its own language and way of expression. And today is almost more important to know how not to use them otherwise. students will be guided through a tour of the different social networks in order to get a mental map through practical exercises and real examples we reveal the best way to use these social networks with the aim always to establish connections and complicity with our consumers. Mobile Devices human appendages Tablets and smartphones have been established in the pockets and homes around the world and no longer conceive our life without their invaluable help. They have become a revolving door for circulating information and content at a breakneck speed. Everything is taken quickly and without looking back. We understand the dynamics of this relationship and understand the way into the lives of our consumers in a noninvasive way. Master Thesis They propose a project that allows applying the highest number of knowledge acquired during the Masters. The final number of students will determine the format and focus of the project, so that both the teacher and the student is a useful and inspiring tool. The curriculum is divided into four modules. The materials that make up the curriculum are distributed as follows: SUBJECTS ECTS Keep Calm and Be Creative 6 Target: An approach from the excitement and technology 6 Soul Brands: Brands with soul 6 Storytelling & Branded Content 6 Technology 5 Social Trends 5 Design Transversal 6 Social media 6 Mobile devices. human appendages 4 Master Thesis 10 TOTAL ECTS 60 Requirements  Recommended profile This program is aimed at people who have the following profile: Graduates in Design Graduates in Communication and Advertising Fine Arts graduates Graduates in Audiovisual Communication Graduates in Marketing Accredited professionals in the field of design experience, advertising or communications departments of companies with experience creditable academic curriculum and / or portfolio. Creative Directors and Directors of Strategic Planning of Advertising Agencies to feel interest in advertising and communication, having the feeling of being overwhelmed by the constant evolution of communication tools, the digital world and new consumer behavior; and / or they need to be recycled or update their knowledge in a pragmatic and applicable to their projects. In cases where the student proves previous higher education to a process of accreditation of university degree, the Academic Committee will evaluate the candidate's CV and portfolio and completed the curriculum, which must maintain a reasonable equivalence with existing studies degree the same area. Degree People who pass the program evaluation will obtain a double degree: Course at ESdesign - Superior School of Design Barcelona Course at the International University of Valencia, who credited them as professionals in the specialty studied. Career prospects Students who take this program can develop their career in the following areas: Creative departments of advertising agencies. Strategic planning departments agencies or advertisers. Marketing departments and communication enterprises. Accounts departments of advertising agencies. Corporate branding and graphics studios, media agencies. Free-lance professionals, entrepreneurs, startups, startups ... [-]

Master In Online Marketing And Web Analytics

IEBS - Escuela de Negocios de la Innovación y los Emprendedores
Online Full time 750  October 2017 Spain Barcelona

The Master in Digital Marketing with specialization is a program designed to meet these needs, the hand of large industry experts, and where you will learn the basics of digital marketing and you will study some of the specific areas in which you want to deepen. [+]

Top Online Masters in Marketing and Communication. There is currently a high demand for professionals to highly qualified to manage effectively the opportunities that digital marketing offers with specialized such as Traffic Manager, SEO, SEM, Community Manager, Analyst Digital, Mobile and Inbound Marketing profiles, which require training specifically due to the complexity of their duties. The Master in Digital Marketing with specialization is a program designed to meet these needs, the hand of large industry experts, and where you will learn the basics of digital marketing and you will study some of the specific areas in which you want to deepen. Upon completion of the Master in Digital Marketing, you will have a deep knowledge base in digital marketing can deepen and specialize in one area: Web Analytics; gamification; Mobile Marketing; Google Adwords; e-Commerce; Inbound Marketing or Digital Communication. What will I learn? Upon completion of the Master in Digital Marketing you will be perfectly able to: Define, plan and control online recruitment campaigns efficiently. Perform online media planning. Getting the most of the online channel in attracting customers. Using web analytics to drive change in online business. Define, implement and operate a web analytics system efficiently. Define key factors (KPIs) and make Dashboards. Specialize professional to have more job opportunities in one of the most important to choose specific areas: Web Analytics, Gamification, Mobile Marketing, SEO, Google Adwords, eCommerce, Inbound Marketing or Digital Communication. To whom it May concern? The Master in Digital Marketing and specialization provides training specifically geared to the following profiles: People who want to know in depth the tools and strategies SEO web positioning. Responsible for Marketing and executives who need to maximize their online investments and make a proper online media planning. Entrepreneurs who want their company to be present on the network in an efficient manner. Professionals Social Media and Community Management who want to expand their knowledge in the techniques of traffic management and web analytics. Communication professionals who want to catch up on the latest techniques in promoting websites on the Internet. SME executives and managers who want to improve their online strategy to complement with traditional trading strategies. Web developers and content creators who want to expand their knowledge about SEO. Young graduates who wish to develop their career in the world of Internet, digital marketing and new technologies. Curriculum The structure and materials of the Master in Digital Marketing & Analytics, Gamification, Mobile, SEO, e-Com, Inbound, Branding is organized as follows: [GROUP COMMON MATERIALS: MARKETING DIGITAL] Module 1. Online Media Planning Advertising in online media evolution and trends Online planning strategy Sources of information and customer tracking Multichannel analysis and attribution models Module 2. Graphic Advertising Online Efficient management of online display advertising Advertising networks, advertising formats and trends Display advertising with Google Display Ad Builder Module 3. Search Search engine advertising, definition, properties and trends Defining metrics and goals in SEO and PPC efficient management of paid search campaigns. PPC AdWords Editor I. Introduction SEO seekers SEO II. keyword research SEO III. linkbuilding SEO IV. Inbound marketing V. SEO SEO Audit Module 4. Social Media social networking and community management Building and maintaining a social network Campaigns and social media strategy Advertising in social networks Content viralization Module 5. Email and Affiliate Networks Email campaigns, definition and properties Building and maintaining contact databases Tools for email campaigns Write emails that convert Affiliate networks Module 6. Legal Aspects Classes legality. Privacy online European and international regulations [GROUP SPECIFIC MATERIALS] The student must choose one of the following specializations: web Analytics Degree: Master in Digital Marketing specializes in web analytics Inbound Marketing Degree: Master in Digital Marketing specializes in Inbound Marketing e-Commerce Degree: Master in Digital Marketing specializes in e-Commerce gamification Degree: Master in Digital Marketing specializes in Gamification Mobile Marketing Degree: Master in Digital Marketing specializes in Mobile Marketing google Adwords Degree: Master in Digital Marketing specializes in Google Adwords Master Final Project [-]

Dual MSc & MA in Strategic Marketing

London School of Business and Finance (LSBF) Online
Online Full time 18  March 2017 United Kingdom UK Online

Enhance your marketing career comprehensively with the internationally revered dual online MSc & MA in Strategic Marketing from the International Telematic University UNINETTUNO in partnership with Geneva Business School, and powered by InterActive’s award-winning education platform. [+]

Dual MSc & MA in Strategic Marketing Enhance your marketing career comprehensively with the internationally revered dual online MSc & MA in Strategic Marketing from the International Telematic University UNINETTUNO in partnership with Geneva Business School, and powered by InterActive’s award-winning education platform. Students will receive comprehensive training in the analysis and identification of sustainable competitive advantages a company requires to effectively compete in the market it serves. With course delivery through InterActive’s advanced online learning platform, you will have access to HD video tutorials, a library of research resources, professional and peer student networks, and student support, all at your fingertips, 24/7. And with the option of a pay-as-you-go fee structure, you can earn your degrees in as little as 18 months. Course Requirements To be considered for the following programme you must meet the following requirements: Undergraduate degree (2:2 minimum) or equivalent Where English is not a first language, and the Student has not completed their undergraduate degree in English, the following proof of English language proficiency is required: a. TOEFL-IBT score of 78 or b. TOEFL PBT score of 547; or c. IELTS overall band score of 6 or higher; or d. Michigan Test equated score of 80 or better. List of documents required on registration: 1. Completed application form 2. Statement of Goals 3. Authentic copies of your qualifications, certificates and complete transcripts for all years of studies 4. A copy of your passport 5. An English copy of your CV/résumé 6. Proof of English proficiency 7. A typed personal statement that answers the questions listed below. Completed statements should be labelled with the Student’s name, academic program, and their contact information, and be submitted via mail, email or fax. Each question should be answered in a minimum of 300 words (1 page): a. Why are you choosing to pursue a graduate program at this time in your career, and what are you hoping to accomplish by doing so? b. What strengths do you feel make you a strong candidate for the graduate program? c. Describe a past or present personal/professional experience that you believe positively influenced your potential to succeed in a graduate program. Intake January, March, June, October [-]

Master Online - Marketing And Sales

Instituto Europeo de Posgrado
Online Part time 14  September 2017 Spain Alcobendas

The Master in Marketing and Sales enables you as a specialist in this business area, allowing you to occupy positions of managerial responsibility [+]

Master Online - Marketing and Sales

The Master in Marketing and Sales enables you as a specialist in this business area, allowing you to occupy positions of managerial responsibility.

What are the program objectives?

The objective of the Master in Marketing and Sales is to train specialized managers able to respond to today's changing market, anticipating their needs and finding opportunities through the acquisition of knowledge and skills and typically commercial marketing.

Why Choose Us?

The learning methodology is based on the "case method", video classes, virtual sessions and interactive exercises. The student has a weekly schedule of work and personal follow a tutor. The faculty consists of professionals in the business.... [-]


Master's Degree In Marketing, Communication And Event Fashion

FDModa - LCI Barcelona
Online Full time September 2017 Spain Barcelona

The Master in Marketing, Communication and Event Fashion's main objective is to train future professionals who know how to identify, evaluate and select market opportunities, establishing optimal strategies in the field of communication and brand image in an industry in which innovation is continuous and very competitive. [+]

Language of instruction: Spanish The Master in Marketing, Communication and Event Fashion's main objective is to train future professionals who know how to identify, evaluate and select market opportunities, establishing optimal strategies in the field of communication and brand image in an industry in which innovation is continuous and very competitive. Professionals able to position a product in the market, and make it known, either through advertising, through the press or by organizing an event. Objective: To provide students with the knowledge and skills necessary to implement a successful marketing policy. Establish the most appropriate communication channel. Using the various tools of advertising as a means of distributing a product. Learn to plan, organize and develop any event in the world of fashion. [-]

Master In Marketing And Sales

Instituto Europeo de Posgrado - España
Online Part time 14  September 2017 Spain Madrid

The Master in Marketing and Sales enables students as a specialist in this area of ​​the company, giving it the necessary skills to effectively hold positions of managerial responsibility. The aim is to train qualified professionals able to respond to today's changing market, anticipating their needs and finding opportunities through the acquisition of ... [+]

Top Online Masters in Marketing and Communication. Master in Marketing and Sales The Master in Marketing and Sales enables students as a specialist in this area of ​​the company, giving it the necessary skills to effectively hold positions of managerial responsibility. The aim is to train qualified professionals able to respond to today's changing market, anticipating their needs and finding opportunities through the acquisition of knowledge and typically commercial, marketing and sales skills. Why Choose Us? The learning methodology is based on the "case method", video classes, virtual sessions and interactive exercises. The student has a weekly schedule of work and personal follow a tutor. The faculty consists of professionals in the business. Proximity and customization The contact of students, teachers and tutors, is continuous through the virtual platform for the development of the program. Students will have: Total material availability 24 hours a day, 7 days a week Posing questions at any time of day Continuous communication through discussion forums Evaluation system The program evaluation is essentially practical, and is based on four aspects: Practical exercises scheduled Individual and group work Participation in activities Master Thesis Project Admission process For each call the following admission process is performed, based on a selection of students for the limited places offered: The IEP business advisors inform the candidate on all issues relating to the program and the process and admission requirements (Conditions of Funding, Scholarships, etc.). The candidate must complete the "application form" which will be sent, and send it to IEP along with the following documents: Curriculum vitae Titulación Universitaria Upon receipt of documentation, the candidate for a telephone interview will be convened to complete the assessment process. The Admissions Committee will consider the record and within approximately one week will receive your certificate of admission, when capable, which gives the place to study the program. Upon receipt of the certificate of admission, students will formalize their enrollment. Study Grants / Scholarships The Institute has a grant program of up to 35% of the cost of tuition. For each call a limited number of scholarships based on the personal, professional and economic situation of the candidates are offered. For adjudication, a rigorous follow-served basis. Funding There are also special financing conditions, promoted by both institutions, in order to help students to assume the cost of the course through a system of deferred payments by monthly installments comfortable and tailored to the needs of students. [-]

Online Masters Degree in Advertising & Marketing

Flexible Learning with Falmouth University
Online Part time January 2017 United Kingdom Cornwall

Accelerate your career trajectory within the global advertising and marketing industry. Acquire the skills to operate seamlessly within the world of advertising and marketing. [+]

Course Overview The course structure is designed to enable you to undertake a comprehensive, searching, in depth examination of advertising practice. One of the course’s key features is to take you not only through the rigorous and demanding stages of research, strategy and planning procedures, but to expose you to the functions and processes of the creative department. Giving you a full overview of advertising practice and a key insight into the creative process. The course comes from the School of Communication Design within Falmouth University; synonymous with excellent teaching, fuelled by industry contacts and recognised for having an international alumni body. Level: 7 Duration: 2 years Mode of study: Flexible learning Who is this course for? This international-facing course delivers not only knowledge, but enhances career opportunities through extended networks, in an industry where being connected is essential. The flexible mode of delivery will enable you to continue your work, while developing new skills directly related to your current role, or to enhance your employability. This course is suitable for applicants who may be: Working in a marketing or brand manager role who want to have a greater insight into advertising, agency functions, the creative process, how to deliver a brief, evaluate creative concepts and understand contemporary media channels Working within an advertising agency in a junior capacity who are looking to enhance their job performance and accelerate their career path Individuals with experience or aspirations in the creative departments of advertising agencies Individuals who are currently working within broad marketing roles (client side) who wish to establish a change in career path and seek employment in advertising (agency side) Course content You will need to complete four 30-credit modules and one 60-credit project (180 credits in total). Principles of marketing & brand strategy 30 credits Communication strategy & creative development 30 credits Media strategy & channels 30 credits Agency practice & management 30 credits Major project 60 credits Assessments Written assignments(no examinations) Combination of visual, verbal and written works, tailored specifically to each module e.g. essays, briefs, marketing plans, individual reports, collaborative presentations and advertising campaigns How you study You may choose to: Study entirely online without attending any face-to-face workshops. Study online and attend optional residential workshops, held biannually at various locations such as the UK, Asia or the Middle East. A typical workshop will start on Friday and end on Monday. Falmouth will aim to provide information regarding these residential opportunities around 4 months in advance so that you have plenty of time to arrange attendance. Learning activities There will be guided learning activities consisting of: Concise online presentations to introduce key concepts Small group and class discussions and crits to facilitate interaction and dialogue Online critiques to test assumptions, ideas and to receive feedback from peers and tutors Individual and group tutorials throughout the course Independent study Self-evaluation and peer feedback Financing your studies You can take advantage of: Falmouth Flexible Scholarship: Maximum £3,300 per eligible student Alumni discount (15% to Falmouth alumni) Please check application deadlines for scholarships. For more information about these scholarships and other financial assistance, please call us on +44 (0)1223 447713. How to apply Full details of how to apply can be found on our website www.flexible.falmouth.ac.uk Submit a copy of your first degree certificate or Level 6 equivalent qualification and your IELTS/TOEFL certificate if English is not your first language Submit a description of your experience, motivations for studying the course, how you believe it will develop your career and aspirations. All applications are considered on an individual basis. Invitations for online interviews may be made on an evaluation of your application. Late applications may be considered if places are available. Please contact us for FREE advice. Call 0800 5999123 or +44 (0)1223 447713 [-]

Master (MA) Graphic Communication

Interactive Design Institute
Online Full time Part time February 2017 United Kingdom Musselburgh

Building on your existing qualifications and experience, studying for a master's degree can give you an edge over other graphic designers in a highly competitive market. [+]

Top Online Masters in Marketing and Communication. As graphic design is a very popular career choice, you will need all the experience you can get to make sure you stand the best chance of success. A master’s degree will not only look good on your CV, but will also equip you with knowledge and skills that will help you to realise your ambition. On the MA Graphic Communication course, accredited by the University of Hertfordshire and delivered 100% online by IDI, you will be fully supported in developing your practice to master’s level and will graduate with a respected qualification from a top UK university.   What will you learn on the online MA Graphic Communication course? At IDI we believe that students studying online require more support, not less. Our subject specialist tutors will provide you with one-to-one tuition through our secure and easy to use study website, IDI-Study. With a combination of tuition and your own individual study using quality resources within IDI-Study you will: Learn about the theoretical, commercial and philosophical aspects of the graphic design industry Gain an in-depth understanding of the historical, social, cultural, aesthetic, ethical, technological and global themes of contemporary graphic communication practice Engage intellectually with the design process and demonstrate this in your practical work Be encouraged to experiment with your practical work and be open to exploring a varied range of processes and media On completion of the course you will have developed an ambitious and cohesive portfolio that will be representative of all the intellectual and practical skills you have acquired over the duration of the postgraduate programme. Research and Creative Industries Modules You will be required to study common modules as part of the Postgraduate Art and Design programme to give you a rounded understanding of the design process and the creative industries. Studying online alongside IDI students from other design related disciplines on the Postgraduate Art and Design programme, you will complete modules in: Postgraduate Study in Context Research and Practice Creative Industries: Global Perspectives Critical Studies Creative Industries: Business Perspectives Creative Industries: Professional Presentations  As well as the common modules listed above, you will be required to study the following modules that will focus on your own practice: Practice 1: Art and Design Practice 2: Art and Design Major Study During Practice 1 and 2 you will develop your proposal for your Major Study project, which will demonstrate everything you have learned during the entirety of your postgraduate studies. Entry Requirements To be eligible to enter the Postgraduate Art and Design Programme you would normally have an honours degree (2:2 or above) in a field relevant to graphic communication. If you do not have a degree, you will need to show you have appropriate professional experience and skills to benefit from the course. We may also take into account accredited prior learning (APL) or accredited prior experiential learning (APEL). If your degree is in a different field, you will need appropriate knowledge, skills or experience in the field you wish to study, or be able to show that you are prepared for intensive new learning. In all cases you will need to demonstrate, through a portfolio and personal statement, your preparedness for study at postgraduate level. Once you apply, you will have access to our online Admissions area, where a member of the Admissions team will advise and guide you through the application process. Applying is free of charge and after applying, you are not committed to enrolling on the Postgraduate Programme or paying any fees. English Language If your first language is not English, IELTS 6.5 or equivalent is required. Contact us for further details. This programme is subject to the university's Principles, Policies, Regulations and Procedures for the Admission of Students to Undergraduate and Taught Postgraduate Programmes and will take account of university policy and guidelines for assessing accredited prior certificated learning (APCL) and accredited prior experiential learning (APEL). If you require any more information or have any questions, please fill out  this form . It will take you approximately 45 seconds to complete. [-]

Online MA in Marketing and Innovation (1 Year)

London School Of International Business - LSIB
Online Full time 10  August 2017 United Kingdom England UK Online + 1 more

Relevant and Flexible and delivered in 10 months, that's the power of MA in Marketing and Innovation programme. The programme has been a ranked as a valuable investment with majority of our students rating it high in terms on return on investment and programme content. [+]

Relevant and Flexible and delivered in 10 months, that's the power of MA in Marketing and Innovation programme. The programme has been a ranked as a valuable investment with majority of our students rating it high in terms on return on investment and programme content. Key facts - MA in Marketing and Innovation Online programme with student to faculty ratio of just 15:1 LSIB has world-class professors, derived from best institutions. Many of the professors also have hands-on experience running and growing businesses. State of the art £1 million Learning Management System (LMS) with 24 X 7 uptime. Fully recognized and globally accepted Degree. The programme is most relevant and designed as per the needs and requirements of today businesses world over. With the advantage of studying on the job, anytime and anywhere, you get cost advantage and same degree which is given to full time students at the university campus. Why Online MBA Cost effective - Typically UK degree starts from £12000 per annum, but with LSIB, you can enjoy saving more than 60% on your educational investment. Practical Content - Our coursework is immediately applicable to the careers, and you can earn long-term gains including increase in salary and promotions. Study anytime, anywhere - You don’t have to attend a College campus, so you can study from anywhere in the world. Our online delivery enables you to download the lecture notes, submit assignments wherever you are. Cross Cultural interaction - With students located in 31 countries on five continents LSIB allows you to build connections with colleagues around the world. Live Chat support - As a student you can chat with our support team 24X7 worldwide. Assessments - Assessment is by coursework assignments, quiz and a dissertation work. Flexible and Innovative High Impact Learning and Cost Effective The programme apart from being cost effective is very flexible, enabling you to balance study with your work and home commitments. The programme is about real-world learning that combines online learning with case studies, project based assignments to develop management skills, encourage critical thinking and sharpen your decision-making ability. Who is this programme for? Successful managers, executives and professionals who want to take their career to a new level Ambitious people who want to fast track their chosen career or start a new enterprise. Why Choose LSIB? Typically an online UK degree starts from £12000 per annum, but with LSIB, you can enjoy saving more than 60% on your educational investment. Our programme is most relevant and designed as per the needs and requirements of today businesses world over. The programmes offers you strong return on your educational investment. Our students tell us that our coursework is immediately applicable to their careers, and they earn long-term gains including increase in salary and promotions. With students located in 31 countries on five continents LSIB allows you to build connections with colleagues around the world. You’ll make powerful connections with students from world over through our online student community. [-]

Master's in Product and Category Management

ABMS The Open University Of Switzerland
Online Full time Part time 16 - 20  Open Enrolment Switzerland Zurich + 1 more

At the end of Master (MBA) in Product and Category management, the graduates will combine theory with their work experiance and display a sound knowledge of Product and Category Management industry. [+]

Top Online Masters in Marketing and Communication. Advance Your Expertise at ABMS Connect with learners and leaders just like you in our online master's programs. You will go as far as your mind will take you as a master's student at ABMS. For Professionals The Master's of Product and Category Management (MBA) signifies the next level of achievement in any academic discipline. At the end of Master (MBA) in Product and Category management, the graduates will combine theory with their work experiance and display a sound knowledge of Product and Category Management industry. Students are equipped with useful Product and Category Management tools and know-how to enter the labour market and contribute more effectively and efficiently to organizations within this field. The Master (MBA) in Product and Category Management is a study that is useful for students are looking to work in a Shopping Centre (Category Director) or Production Company (Product Director). This course will shape students to become the leader that employees will be looking for. In our master's programs, you will: Develop and practice innovative research methods. Earn the highest quality of education. Achieve the expertise to publish in peer-reviewed journals. Become a successful researcher and professional. MBA: 1 year + thesis We have 4 intakes per year: January, April, July, and October The master will take your leadership to the next level. In our master's programs, you will: Study and apply innovative research methods. Combine applied research and professional practice. Prepare to make an impact in policy and practice. Learn strategies to facilitate more effective, adaptable organizations and create positive change. Become a more innovative leader in your field. Study Language: this study program taught entirely in English. Modules: Product and Category Management Study Skills for Postgraduate Learning Research Methods Information and Knowledge Management International Marketing Strategy Management, Control and Accountability for Financial Resources Managing People in Organisations Strategic Management Strategic Operations Management Admission Requirements: Duration: one year + thesis (usually 4-8 months) Diploma: MBA in Product and Category Management Age: Minimum age 21 years Previous study: Bachelor or equivalent English level: IELTS 6.0 or equivalent (Only for students from non-English speaking countries or students who did not study at English speaking school) IF you dont have english certificate you can do our own english test for free of charge. Study Method: Online Fee: 10950 Euro Note: Study fee does not include application and reservation fee (to guarantee you a study place) of 240 Euro (onetime payment and non-refundable). European Credit Transfer and Accumulation System: this program is equivalent to 90 ECTS European Qualifications Framework: this program is equivalent to EQF Level 7 [-]

Master In Marketing Management

Universidad Arturo Prat
Online Full time February 2017 Chile Santiago

The Master in Marketing Management in online mode, is designed to train professionals and cutting-edge innovators, to develop a broad and unique experience in the management of marketing in the digital age, being prepared to address the challenges of management, ability to listen to empowered and demanding client, creating a relationship of lasting value over time, focusing on loyalty and customer satisfaction, which encourages competitiveness and viability of the organization. [+]

The Master in Marketing Management in online mode, is designed to train professionals and cutting-edge innovators, to develop a broad and unique experience in the management of marketing in the digital age, being prepared to address the challenges of management, ability to listen to empowered and demanding client, creating a relationship of lasting value over time, focusing on loyalty and customer satisfaction, which encourages competitiveness and viability of the organization. The methodology to be used as a teaching, seeks the integration of knowledge, talent, experience and capabilities in the conquest of the environment and highly demanding markets in the context of information technology and tuned with business goals, ensuring that mandates received from its customers, perfectly fit their expectations. Our Master, combines conceptual models with real-world cases, which provide a deep understanding of the discipline, with high technological skills, capacity for self-learning and skills for teamwork, critical for today's working world, where collaboration is the backbone of expertise. To do this, we have created an interdisciplinary program, integrating the contributions from science and practice of management and transaction exchange. We are confident that with this program, our students will gain a comprehensive education of excellence, among the best in Latin America. to. To whom it is addressed? The program is aimed at people with academic bachelor's degree or college graduate, who wish to acquire knowledge in the area of ​​marketing, and in turn, enhance skills for sound decision-making at management level, directed to develop the capacity of strategic expertise and inclusive, and thus handle a real vision of how to run the business effectively and efficiently always turbulent and changing markets. b. Occupational expectations Upon completion of the training process you are ready to: Adecuarte to change, very competitive product both scenarios such as constant innovation in the field of information technology. Managing strategic and operational plans in senior management of the organization. Leading and managing multidisciplinary and multicultural teams. Make decisions based on risk analysis and capacity for abstraction. Analyze, identify, diagnose, monitor, mitigate and resolve situations that affect competitiveness and sustainability according to the ethical context of corporate and social responsibility. You can desempeñarte as: Manager or Director of Marketing. Independent advisor or consultant. Director of Institutional Image. Agent Marketing and Advertising. Other professional tasks related. Features Master Final Project The Final Project Master (TFM) is conceived as a professional product that students must develop in response to a problem, need or opportunity from a real and existing company within the different areas of practice that qualifies for the title. The TFM is done in teams of three students, with the support and advice of two teachers: a specialist in the program and a methodologist, allowing complete this process on schedule. Defense or end support of TFM is done 100% online or in person. Degree Upon completion of the Master, Arturo Prat University of the State of Chile awarded to international students who meet all the requirements of the Program the following qualifications: Master in Marketing Management Chilean applicants should consult the equivalent qualifications. Countries Convention on the Recognition of Qualifications in Chile are: Bilateral Treaty: Brazil, Colombia, Ecuador, Spain and Uruguay. Multilateral Treaty: Bolivia, Costa Rica, El Salvador, Guatemala, Honduras, Nicaragua and Peru. Arturo Prat University is public and is accredited by the National Accreditation Commission (under the Ministry of Education of Chile Agency). Admission requirements Sheet duly completed admission. Duly completed letter of intent. Authenticated or notarized identification, identity card or identity card photocopy. Certified photocopy (Notary Public Faith or the institution of University Education that issues) Academic Diploma, Certificate of Title or Act Bachelor Degree or Professional degree (career college degree, with a minimum of four years' duration ) awarded by an institution of higher education University with resolution and state recognition. Updated curriculum. The investment in the program is USD 6,950 Cost of Certification At the culmination of the regulars, and prior to entering the course of preparing the Final Work of Master courses, the student must make a payment of USD 990 (nine hundred ninety US Dollars) to cover the costs inherent in the process of certification, issuance of title , apostillaje the same in Chile and sent by courier to the place of residence of the Grandee. [-]

Master In Protocol, Social Behavior And Corporate

Universidad de Salamanca
Online Part time 20  September 2017 Spain Salamanca

The Master of Protocol, Corporate Social Behavior and aims to provide a comprehensive program, founded on the excellence of their content, fostering the professional activity more effectively and complement the training to achieve higher employment goals. This master provides you with tools and methodologies to properly manage the image of a company, you trained in the skills, techniques ... [+]

Top Online Masters in Marketing and Communication. Master in protocol, Social Behavior and Corporate The Master of Protocol, Corporate Social Behavior and aims to provide a comprehensive program, founded on the excellence of their content, fostering the professional activity more effectively and complement the training to achieve higher employment goals. This master provides you with tools and methodologies to properly manage the image of a company, you trained in the skills, techniques and skills necessary to effectively address developing protocol related activities, organization of events, public relations and institutional environments multicultural, and the care, development and projection of corporate image and professionals who represent the social framework. For companies and institutions is presented as a strong communication tool that acts as a means of identity, and a corporate brand that conveys the values ​​of a company. A master who combines innovative methodologies with content highly relevant to modern society in which we live hand teachers with teaching experience and high professional profile. Upon completion of this master's degree you will be able to practice as a specialist in protocol and event management consultant for ceremonial activities in public relations professionals in the area of ​​communication, teaching, research and innovation. Objectives and Skills Train professionals in behavior and conduct within the scope of the Protocol and corporate, institutional and personal image with high skills to manage corporate bodies and business and political office. At the end of the training process / participant will have developed the following general competencies: Ability to instill and make a team. Acquisition of managerial and personal values ​​towards an effective and positive work. Ability to develop critical thinking about the answers and solutions. Leadership and risk-taking. Improved flowability in communication. Admission Criteria Aimed at those with undergraduate degree, graduate wishing to complete their training with knowledge of complementary and cross disciplines whose knowledge will prepare them to address the communication aspects of their professional life. Those professionals already working in the area of ​​Protocol and Corporate and Social Behavior and who hold a university degree. Upon completion of this Master studies, students will perfectly trained for positions in the following career opportunities: Direction and Management of Events. Management and Business Management Departments: Public Relations area. Protocol area. Communication Area. Advertising and Marketing area. Institutional Relations. Counseling and specialized in event management, communication consultancy. Other work areas: Public institutions Spokesperson Teaching, Research, Innovation Competitions for state, regional and local public bodies. Teaching type Our educational model is as central to the student. It is implemented asynchronously and 100% online, so the / students can connect and learning activities independently of time and space. The educational process is carried out in a Virtual Campus designed based on the most modern pedagogical principles, favoring an efficient connectivity between students, teachers and administrators. The courses are developed according to a defined academic calendar, which allows the entire group of students progress at the same rate until the conclusion of the program. Each course or subject is run by a teacher or specialist, expert teacher in it. Before starting the training process, the / students receive their data to the virtual campus as well as a next-generation iPad device, through which they have immediate access to academic activities conducted on campus. During the first two weeks of school the / students participate in an induction course where know in detail the educational process, learn to use the virtual campus and install the eBooks that are used in each subject. Each course lasts for five weeks and before starting the next matter is contemplated a week of recess. All materials have learning activities and evaluation activities to be performed weekly, among them are: reading scientific literature specialist, forums, online quizzes and assignments. In developing each subject interaction between students and teachers it is promoted by participating in discussion forums, case studies and accomplishment of tasks. The / the students can request support from your teacher at any time of year. Each subject includes audiovisual recordings of the main content, eBooks, complementary digital library resources, access to a virtual library with thousands of books available and synchronous video conferencing with the / the teachers who aim to facilitate the construction of knowledge and resolve doubts arise. The / students who do not have time and time availability to participate in videoconferencing, can then access the recorded version. Title Upon completion of the Master, the University of Salamanca delivers the / participants who have met all admission requirements and passed all the courses and the final dissertation, the following proper title: Master in Protocol, and Social Behavior corporate Support and Guidance The quality of the academic and administrative processes is monitored in each of its phases, thanks to the integration of all computer systems. Both teachers and students are continuously monitored in order to support them in fulfilling their duties and obligations. For this it has an enhanced group of professionals at the Center for Care of / the students and teachers, who quickly resolve all doubts, questions or difficulties arising in the development process. [-]

Isefac Online Marketing Manager Digital Master

IONISx
Online Part time 18  Open Enrolment France France Online Reunion (Fr.) Belgium Online Niger Algeria Online Mauritius Canada Online Martinique (Fr.) Congo ROC (Brazzaville) Online Madagascar Cote d'Ivoire Online Luxembourg French Guiana Online Liechtenstein French Polynesia Online Lebanon Gabon Online Gabon Lebanon Online French Polynesia Liechtenstein Online French Guiana Luxembourg Online Côte d'Ivoire Madagascar Online Congo Martinique Online Canada Mauritius Online Algeria Niger Online Belgium Reunion Online Switzerland Switzerland Online + 34 more

Become a complete manager of marketing and communications, controlling the creative, productive and strategic aspects of all digital media. [+]

Become a complete manager of marketing and communications, controlling the creative, productive and strategic aspects of all digital media. WHY THE MASTERS ONLINE MARKETING ISEFAC? You have a business background, marketing, communication or computer? Master all facets of marketing and digital communication and become an indispensable strategic asset in the development of the company. Take command of digital strategy and gain responsibilities. This degree course focuses on the practical application of business skills you gain an overall picture of the evolution of digital marketing and access to the most sought after positions in the enterprise market. TRADES A gateway to the digital professions in high demand: Responsible for web marketing Head of web marketing project Mobile Project Manager Head of Digital Project web Optimizer Web Editorial Manager Social Media Manager Content Manager Consultant digital strategy Chief Digital Officer Traffic Manager Growth Hacker Community Manager SKILLS & GOALS Master new skills with our project-based teaching Design and manage a digital business strategy Analyze the market and the industry and make a business plan To develop the image and visibility of the company or project Organize and manage the necessary teams to the project CONDITIONS OF ADMISSION Admission by application and interview. THIS COURSE IS AVAILABLE Holders of a Bac + 3 recognized Bachelor Degree or in the areas of marketing, digital, communication or design ... Holders of a Bac + 2 recognized, BTS or DUT, supplemented by one year of professional training in marketing or communication. Or professional functions of marketing, sales, web, management, can demonstrate significant professional experience of at least 4 years. TRAINING DURATION Flexible. Pace recommended 18 months. 3 revenue per year: January-February, April-May, September-October RATE € 5,000 € 9,000 incl particular company HT ISEFAC Leader of work and training School-Enterprise for 20 years, Isefac trained a generation of enterprise employees to management positions in complementary specialties: management, communication, commerce, marketing, management, HR ... RNCP TITLE 17282 Strategic Web Manager [-]

Master Européen de Management et Stratégies Publicitaires

ESOAD
Online Full time Part time Open Enrolment France France Online Belgium Belgium Online Switzerland Switzerland Online Luxembourg Luxembourg Online Lebanon Lebanon Online Martinique (Fr.) Martinique Online Reunion (Fr.) Reunion Online Guadeloupe (Fr.) Guadeloupe Online Mauritius Mauritius Online Canada Canada Online Algeria Algeria Online Tunisia Tunisia Online Morocco Morocco Online French Guiana French Guiana Online French Polynesia French Polynesia Online + 29 more

Vous apprendrez à adapter une stratégie aux problématiques des marques (forte compétition sur le domaine de la créativité et visibilité sur le net), à répondre aux exigences des marchés et de la société actuelle. [+]

Top Online Masters in Marketing and Communication. Vous apprendrez à adapter une stratégie aux problématiques des marques (forte compétition sur le domaine de la créativité et visibilité sur le net), à répondre aux exigences des marchés et de la société actuelle. Votre Profil Faculté d’écoute, de dialogue et de contact, sensibilité de l’univers numérique, maitrise des réseaux sociaux,créatif et persuasif. Acquérir les compétences suivantes : Identifier les stratégies hors média complémentaires Effectuer un choix parmi les techniques hors média Etablir un média planning Savoir programmer des investissements publicitaires Maîtriser les différentes étapes de la chaîne graphique Savoir sélectionner une agence de production audiovisuelle Elaborer une stratégie de communication Maîtriser les différents types de communication Connaissance de l’aspect juridique lié aux métiers de la communication Savoir protéger une identité numérique Concevoir une stratégie numérique Piloter un projet en faisant intervenir plusieurs acteurs du Web Publicitaires et Communication Numérique – Master I UC A4/5 – Les entreprises, la concurrence et l’Europe : UC B4 – Langue Vivante Européenne UC D41.1 – Culture générale du marketing et de la communication UC D41.2 – Environnement de la publicité, du média et du hors média Publicité Droit Gestion financière des projets Analyse sémiologique de la communication publicitaire Fabrication Production audiovisuelle UC D42 – Mission ou Projet Professionnel : Mission : Stage en entreprise ou emploi salarié. Publicitaires et Communication Numérique – Master II UC B5 – Langue Vivante Européenne : UC D51 – Stratégies de communication Stratégie globale de l’entreprise Cadre juridique de la communication UC D52 – Communication numérique Gestion éditoriale du site web et communication internet Modules transversaux UCD 53 – Thèse professionnelle Stage Une période de stage d’une durée de 6 à 12 semaines est réalisable, mais non obligatoire. Les candidats n’ayant pas la possibilité d'accomplir un stage en entreprise peuvent appuyer leur mémoire sur des travaux théoriques. Dans ce cas, le projet de mémoire est à déterminé avec votre professeur référent. [-]