Business students have many areas they can specialize in, and branding is one that falls under the broader discipline of marketing. The study area uses advertising, design, strategic development and other concepts to create a brand that is accepted positively by consumers.

Certificate programs, which can be earned in about a year, consist of academic classes that are offered at different skill and ability levels. Undergraduate as well as graduate students, depending on their field of study, may obtain certificates.

Part-time learning allows one to obtain a degree or qualification even if one cannot attend school on a full-time basis. One can learn at one's own pace, gradually accumulating credits that count towards a final qualification.