Digital marketing has become a predominant component of many marketing mixes in recent years. And now it is critical that multiple marketing channels and disciplines are leveraged together to remain relevant to the always-on, always-connected customer lifecycle. To achieve the true potential of digital marketing, this program enables marketers to dig deep into today’s vast and intricate cross-channel world to discover strategies that make an impact through engagement marketing. The programs This course takes an in-depth look at the relationship between media and human behavior and examines how organizations capitalize on social media, and these consumer-to-consumer interactions, to support their marketing efforts. Students will get hands-on experience creating comprehensive social media strategies for active brands.

The only EMBA Banking provided in Italy, it is organized by the most important Banking Training School in Italy. The MBA is the highest degree of specialization achievable in the world for management training. The program includes Fundamentals of Marketing and Marketing Managment.

Arden University’s online MBA top-up short course will develop your thinking and preparation in distinctive ways, making you ready for key positions in globally-relevant industries and organisations. This course is ideal for people with two or more years of management experience, who want to convert their experience into an MBA qualification at an accelerated rate.

Executive Master of e-Business and e-Marketing Management (including Social Media studies; EMBA) signifies the next level of achievement in any academic discipline.