Red & Yellow

Introduction

Artificial Intelligence and robots are going to replace most of the jobs we know today.

Red & Yellow is the business school where talented people go to develop the career skills they need to thrive in this digital world.

We believe creative thinking is the most important skill of the future and it must be supported by uniquely human abilities such as leadership, adaptability and social intelligence.

We are a Creative School of Business that provides you with the commercial logic to grow successful organisations and more importantly the creative magic to set them apart.

We are teaching the great creators, inventors, leaders and entrepreneurs for the 21st Century.

We will be the most creative business school in the world.

Our Approach

Our mandate, as educators, is to prepare students for career success in the future, not the past. This single-minded purpose is why we exist, and what continues to drive and inspire us 20+ years later.

Right now, we’re focused on equipping humans for the 21st Century realities, and the exciting opportunities that’ll arise from the digital explosion and ever-increasing pervasiveness of technology.

How we do this and what we believe in/ethos:

  • Teaching VS learning: Education is most valuable when it combines knowledge with practical skills and essential human traits - like creative thinking, negotiation, and empathy - that are becoming increasingly important differentiators and key contributors to career ‘success vs survival
  • Real-life ready: we update our content constantly to ensure learnings are aligned not only with current industry needs and reality, but also shifts, trends and changes in the world at large
  • Industry relevance: we are in constant partnership with industry leaders as to gaps, needs and opportunities for the workforce of the future
  • Meaningful learning/highly employable: Every student, regardless of who they are and what they are studying, must have an enjoyable experience and come out with the essential combo of knowledge and know-how
  • Intention to make a real difference/add value: to produce highly-employable graduates who have the competitive edge over their peers, the ability to fast-track their careers, and hopefully become the great creators, leaders, innovators, and entrepreneurs of the future
  • Private institution: which means we’re not only more agile and responsive, but also less affected by political upheavals (like protests and mass action)
  • Designed for the 21st Century: focused on preparing humans for amazing careers in the spaces robots can’t invade
  • Lifelong learning is non-negotiable: we cater for everyone, with a range of learning experiences
  • School-leavers: Degrees, diplomas and certificates that graduates are highly-employable and have an edge over their peers
  • Working professionals: upskilling with online short courses and workshops
  • Corporates: focused programmes tailored to address both developing the most productive workforce and satisfying B-BBEE requirements.

Values

These 7 values define us, guide us, and keep us - and our school - one step ahead.

  • Relentlessly Curious: Like a sponge, we don't read and listen and ask questions so we can get ahead, we do it because we can't help ourselves. We just want to know more, about everything, all the time
  • Proudly Persistent: We set high standards for ourselves and our school and we have the grit and determination to achieve these goals. When adversity comes our way, we face it head on
  • Constructively Challenging: We question everything not accepting anything as a given. We speak and act with respect and intelligence when challenging the status quo
  • Kindly Respectful: We treat our fellow humans the way we would like to be treated, with goodness and compassion. While we may not agree with their point of view, provided it doesn't hurt anyone, we respect and encourage their right to have it
  • Boundlessly Creative: New ideas are our lifeblood. We have to be always innovating, always improving and always growing and evolving ourselves, our students and our business school
  • Excitedly Accountable: We stand up and we want to lead, we pursue the greater good and we get our work done. People can rely on us to deliver to the best of our ability, every time
  • Intelligently Humble: Egos get in the way. We know we are mere pedestrians in the global village of knowledge and ideas and are always grateful when someone teaches us something new
This school offers programs in:
  • English

View Online Advanced Diplomas » View Online Courses »

Programmes

This school also offers:

Advanced Diploma

Advanced Diploma in Digital Marketing

Online Part time February 2019 South Africa Cape Town Johannesburg + 1 more

Advance your skills. Accelerate your career. You’ll learn how to strategise, analyse, justify, create and implement digital marketing strategies and campaigns, using a variety of tools and online best practices. Designed for marketing graduates and professionals, our Advanced Diploma in Digital Marketing can be studied part-time, online over 2 years. [+]

Advance your skills. Accelerate your career. You’ll learn how to strategise, analyse, justify, create and implement digital marketing strategies and campaigns, using a variety of tools and online best practices. Designed for marketing graduates and professionals, our Advanced Diploma in Digital Marketing can be studied part-time, online over 2 years.

You’ll walk away with the practical skills and in-depth knowledge you need to become a successful and professional digital marketer, as well as an NQF level 7 qualification that gives you the competitive edge.

Outline

The programme is broken up into four modules over 2 years (18 hours of study per week). You'll walk away with the practical skills and in-depth knowledge you need to become a successful and professional digital marketer, as well as an NQF level 7 qualification that gives you the competitive edge. ... [-]


Course

Customer-centric Marketing Fundamentals Course

Online Campus Part time 10  February 2019 South Africa Cape Town Johannesburg + 2 more

Focused on modern-day marketing and brand management principles that are grounded in a strong South African context, this 10-week course equips individuals with a solid foundation in the fundamentals of marketing, strategy and brand management; teaching them how to make strategic decisions based on customer insights and actual needs – rather than internal organisational sentiment – which then inform an effective overarching strategy that will resonate with consumers. [+]

Focused on modern-day marketing and brand management principles that are grounded in a strong South African context, this 10-week course equips individuals with a solid foundation in the fundamentals of marketing, strategy and brand management; teaching them how to make strategic decisions based on customer insights and actual needs – rather than internal organisational sentiment – which then inform an effective overarching strategy that will resonate with consumers.

Not your average, boring regurgitated version of a textbook – this course is a real-world immersion in marketing with loads of case studies that bring the theory to life.

Bringing the best of the real world to online learning ... [-]

Digital Marketing Course

Online Part time 10  February 2019 South Africa Cape Town Johannesburg + 1 more

This 10-week online course is designed to kick-start or consolidate your digital marketing knowledge using the latest in online learning techniques and expert-reviewed content. Get the cutting-edge knowledge and practical skills you need to implement an effective digital marketing strategy for your brand. [+]

This 10-week online course is designed to kick-start or consolidate your digital marketing knowledge using the latest in online learning techniques and expert-reviewed content. Get the cutting-edge knowledge and practical skills you need to implement an effective digital marketing strategy for your brand.

Outline

The course includes 8 practical modules and assignments, as well as a final research project:

Module 1: Digital Marketing Strategy Module 2: Planning digital assets Module 3: Creating digital assets Module 4: Speaking to your audience of one Module 5: Direct marketing Module 6: Social media Module 7: Online advertising Module 8: Optimisation Benefits

You'll be able to:... [-]


Entrepreneurship in Action Course

Online Campus Part time 10  February 2019 South Africa Cape Town Johannesburg + 2 more

A 10-week course, exclusive to Red & Yellow, to equip the innovators of the future with the knowledge, skills and know-how to transform entrepreneurial thinking and disruptive ideas into sustainable businesses. It’s everything you need to know to get a new business off the ground – whether it’s your first startup or a new initiative with your existing organisation. [+]

A 10-week course, exclusive to Red & Yellow, to equip the innovators of the future with the knowledge, skills and know-how to transform entrepreneurial thinking and disruptive ideas into sustainable businesses. It’s everything you need to know to get a new business off the ground – whether it’s your first startup or a new initiative with your existing organisation.

Online learning, amplified by live lectures

A further benefit is that this course includes weekly lectures which you can either attend at our campus, live stream or watch later when it’s convenient. This is an immense learning experience that comes with undeniable proof points unique to Red & Yellow.

... [-]

Finance for non-Financial Managers Course

Online Campus Part time 10  February 2019 South Africa Cape Town Johannesburg + 2 more

In just 10 weeks, this unique and creative course will equip non-financial people with the understanding of what’s important when reviewing the financials, and the ability to assess and interpret its impact on the business. It covers all the critical theory and principles, coupled with assignments that help embed the knowledge, and learn how to apply and implement in real life. At the end of the course, you’ll be able to add additional value, have informed discussions and make more strategic decisions that contribute to a sustainable and profitable business outcome. [+]

In just 10 weeks, this unique and creative course will equip non-financial people with the understanding of what’s important when reviewing the financials, and the ability to assess and interpret its impact on the business. It covers all the critical theory and principles, coupled with assignments that help embed the knowledge, and learn how to apply and implement in real life. At the end of the course, you’ll be able to add additional value, have informed discussions and make more strategic decisions that contribute to a sustainable and profitable business outcome.

Understanding finance in a business applies to all ambitious humans. at some stage or another. It’s even more critical if you have your own business, as you probably don’t have the luxury of a Financial Director or finance team, or if you are secretly gunning for a more senior position, or have just received that promotion.... [-]


People Management Course

Online Campus Part time 10  February 2019 South Africa Cape Town Johannesburg + 2 more

In the 21st Century, the human component is what will define companies that thrive and innovate, and provide the competitive edge. This 10-week course is for leaders and managers who don’t want to take on HR roles; but do want to know how to attract, nurture, manage and retain top talent. Learn about best practices and new ways of recognising and valuing people at work, along with practical ways for positively influencing human behaviour. [+]

In the 21st Century, the human component is what will define companies that thrive and innovate, and provide the competitive edge. This 10-week course is for leaders and managers who don’t want to take on HR roles; but do want to know how to attract, nurture, manage and retain top talent. Learn about best practices and new ways of recognising and valuing people at work, along with practical ways for positively influencing human behaviour.

Tailored to cultural diversity and legislation unique to South Africa, this course will teach you how to manage organisational change, and develop key talent in a way that aligns with 21st Century business needs.

Online learning, amplified by live lectures ... [-]